I loaded Bing's homepage in Chrome for Windows and got this message: "Using Chrome? Make the switch. Get the faster Internet Explorer."
Switching from Chrome to Internet Explorer may seem strange. After all, Internet Explorer is bundled with Windows and all Windows users browse the Web using Internet Explorer if they don't install other browsers. The ad reminds Windows users that Internet Explorer has improved and they should install the latest version.
Google's homepage has promoted Chrome by using similar ads when loading the homepage in Internet Explorer, Firefox, Opera, Safari and other browsers.
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