Let’s say you ask two friends for financial advice. The first friend works at a fast-food restaurant, but is a self-proclaimed financial genius. The second friend is modest, but ten different people have told you he’s a financial wizard, and he has given you fantastic advice in the past. Which advice would you take more seriously? The truth is that links on the Internet are like credibility in real life. The more credible people who legitimately link to you, the more you are “viewed” by search engines as an influential source of information on the Web. However, you have to...
Read the full article: How To Negotiate Syndication Deals And Protect Your Search Rankings
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