Groupon has been serving up deals to buyers since 2008, and in that time it has never done a complete redesign of its website. That’s all changed now, as the company has given it a full overhaul. It’s changed more than the look, as the new site actually shifts the focus from daily deals to more of a marketplace. This is a major shift in thinking from Groupon, and it will be interesting to see how its massive user base responds to the differences. When users first visit the new site they will see a deal placed in the spotlight,...
Read the full article: Groupon Shifts Focus From Daily Deals To Marketplace With A New Website
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