Google has its own search quality raters, but it doesn't hurt asking regular users to improve search results. A recent Google experiment highlights 2 search results and asks users which one is better.
Users don't have the read the search quality guidelines first, they only need to visit the 2 pages and tell Google which one they prefer. There are 4 choices: the first result, the second result, both results are equally good, neither result is good enough.
{ Thanks, Marcus. }
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